I was talking to a Black preacher the other day about great Black preachers and Black preaching. This preacher then began to talk about some of the big media preachers and how he is attempting to emulate their style. This preacher even called one of these media preachers a genius. I asked him what was so appealing about the preacher. He mostly talked about the style of the preacher.

Henry Mitchell states: “Real soul preaching demands rhetorical flair” in the book Black Preaching: The Recovery of a Powerful Art. He also states: “The flow and phraseology of the King James Version will never die in America while Black Christianity stays Black.”

Black preaching demands not just saying what you want to say, but the way in which you say it. The preacher should use “rhetorical flair” to aid the presentation of the gospel through the sermonic event.